L'Âge d'or de la pub (2023)

Name: L'Âge d'or de la pub
Genre: Documentary, History
Released: 2023-06-02
Rating: 3.3

Directed by Matthieu Jaubert

• Written by Thierry Ardisson , Philippe Thuillier , Anne Saint Dreux

⭐ 3.3 / 5 (6 votes) ⏱️ – min 🎬 Documentary, History

Ratings Breakdown:

6 ratings

0.5 Stars 5.0 Stars

Synopsis

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.